A Brand New Ordering Experience
We are thrilled to announce the imminent launch of a completely new ordering platform from Digitalab providing you with an even easier and more creative system to place orders for our award winning Wall Art, Framed Prints, Presentation Products and of course Fine Art & Photographic Prints.
This new platform launches with multiple new features including a stunning frame builder where you can visualise your work as you create it, multiple new template options for multi-aperture frames and a wider selection of print finishes including Fine Art Options in Framed Prints, a much quicker and more intuitive ordering platform giving you the ability to save your regularly ordered products as “favourites” plus many more features.
As our exciting merger progresses with Colorworld joining Digitalab, we continue to invest in new equipment and services with the soul purpose of improving production times and product quality for the benefit of our customers. Recent investments and improvements include New Noritsu Photographic Printer Processors, new personalised Laser Engraving options for Albums, Books and Presentation Products alongside major improvements in our foiling and blocking options. Plans for investment and improvement never stop and we will be continuing with both over the coming months, and we will be sure to keep you up to date.
As we merge and integrate four industry leading portfolios of products from Colorworld, Digitalab, MTA and of course our stunning album range from the Wee Album Company, the amalgamation of products, options, pricing and finishes is enormous and our goal is to maintain the “best of the best” and provide the most comprehensive range of industry leading products for our customers, not only maintaining existing products but continuing to launch new and innovative products such as our recently launched Elegance Frame and Wooden Ladder Triptych Frames, both ideal for the Newborn Photographer.
With integration comes price amalgamation alongside the continual increases in raw materials, utilities, and distribution that we are all experiencing as individuals and businesses. We have taken great care to minimise price increases as best we can and in fact as we merge Colorworld with Digitalab we have managed to reduce prices on multiple products and options.
We are delighted to announce that for the third year running we will not be increasing our Photographic Print prices, in addition we are reducing our Fine Art Print pricing and amalgamating our pricing so that all Fine Art Print finishes are now the same reduced price. Of over 450 combinations of our Frame Range including Size, Moulding, Mount and Glass type nearly half (48%) have been reduced in price with the remaining increasing between 4-7% depending on moulding type, this increase is mirrored across our wall art and presentation products.
The above price re-alignment and software launch will be effective from 25th April 2022.
Our album pricing will remain as it is today across all our ranges including Renaissance, Fountain Albums, MTA and The Wee Album Company through April and May 2022 where we will be then combining materials, personalisation options and re-introducing popular elements of the Wee Album Company range of products and services. At this time we see no requirement for any price increases within the Fountain Album portfolio with our other ranges coming into line with that structure, within the Wee Album range we will be reducing the cost of Genuine Leather covers as well as halving the cost of debossing & foiling personalisation options.
As always but especially at this time we would like to thank you for your business and continued support and patience in working with us here at Digitalab. We fully admit at times over the past few months our service times have not been what they should have, and this is one of the key reasons we are investing substantially in our business with this exciting merger.
By providing more resources to our business in both technology and most importantly personnel we are committing to be the number one Professional Photographic Laboratory for your business.
One of the many improvements being implemented during this merger is that our Customer Service Team has doubled in team-members and they would be delighted to answer any questions relating to the above or indeed if you would prefer to contact me directly on calum@digitalab.co.uk please do so.
Kind regards
Calum Thomson
Commercial Director
